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Head of Marketing /CMO
About the Company
Our client is one of India’s leading multi-city QSR and café businesses, with a strong national footprint and deep consumer recall. The organization combines the scale of a legacy consumer brand with the agility of a growth-focused, founder-led business, offering senior leaders the opportunity to drive meaningful impact at scale.
Roles and Responsibilites
Own brand strategy and positioning across cafés / restaurants
Drive footfall-led growth via campaigns, LSM, promotions, and launches
Lead ATL, BTL, digital, social, influencer, and in-store marketing
Build and scale CRM, loyalty, and repeat-visit programs
Partner closely with operations and category teams to align marketing with execution
Own marketing budgets, ROI, and agency management
Build and lead a high-performing marketing team
Skills and qualifications
12+ years of experience in QSR / coffee / foodservice brands only
Strong understanding of store-led marketing and local activation
Proven experience driving brand growth and footfalls at scale
Exposure to multi-city operations and high-frequency consumers
Comfortable in founder-led, fast-paced environments
What's On Offer
Brand + business growth–led
Highly visible, high ownership
Focused on scale, relevance, and execution
Lagrange Point For Job Seekers
Haven’t found your desired role?
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For Talent.
For Opportunity.
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