Trade Marketing Head

Consumer
Bengaluru
Sales
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About the Company

Our client is one of the world's largest FMCG organization

Roles and Responsibilites

  • Strategy Development: Define and execute customer marketing strategies aligned with overall business objectives.
  • Consumer Engagement: Drive initiatives to enhance customer loyalty, retention, and satisfaction across retail and digital channels.
  • Campaign Management: Lead the design and rollout of innovative, data-driven marketing campaigns to strengthen brand presence.
  • Cross-functional Collaboration: Partner with sales, trade marketing, and product teams to ensure seamless execution of customer-focused programs.
  • Insights & Analytics: Leverage consumer insights, market trends, and performance metrics to optimize marketing effectiveness.
  • Partnerships: Build and nurture strategic relationships with retailers, distributors, and key stakeholders.
  • Team Leadership: Mentor and manage a high-performing customer marketing team, fostering creativity and accountability.
  • Budget Oversight: Manage marketing budgets efficiently, ensuring ROI-driven investments.

Skills and qualifications

  • 12-15 years in a FMCG organization with a focus on trade & customer marketing
  • MBA from tier 1 B School
  • Current/Preferred Location: Bengaluru

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What's On Offer

  • Excellent Work Culture
  • Work for a market leader
  • Excellent internal global movement opportunities
  • Highly competitive salary
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