a skilling company, driven by the promise of a brighter India, vision of connecting formal

education with practical skilling to create job ready students for BFSI. We are one of the largest

corporate training companies in BFSI Industry and have been providing corporate learning solutions

for 15 years to employees and professionals in Banking, Asset Management, Wealth Advisory,

Insurance, Financial Distribution and Broking Companies.

Develop and execute an integrated marketing strategy aligned with business growth

objectives

• Drive digital marketing and performance marketing initiatives across paid media, SEO, social

media, CRM, funnels, and conversion optimisation

• Own customer acquisition strategy with focus on CAC, ROI, lead quality, and revenue impact
• Build a strong brand identity, positioning, and communication architecture
• Lead content, campaigns, thought leadership, and storytelling initiatives
• Drive corporate communications, and external brand visibility through events etc.
• Partner closely with business, sales, and leadership teams to translate growth priorities into

marketing outcomes

• Build scalable marketing processes, analytics, dashboards, and team capabilities
• Identify market trends, consumer insights, and growth opportunities

8–12 years of experience in marketing, brand, growth, or communications roles

• Experience in a high-growth start-up / scale-up environment preferred
• Proven track record of scaling a brand, building acquisition engines, and delivering measurable

business outcomes

• Strong expertise in performance marketing, digital growth, brand building, and

communication

• Experience managing agencies, internal teams, budgets, and multi-channel campaigns
• Strong analytical orientation with ability to link marketing metrics to business impact
• Excellent storytelling, communication, and stakeholder management skills

Preferred Background

• FinTech, EdTech, BFSI, financial services, investment platforms, or consumer internet

businesses

• Candidates who have built brands from early/mid-stage and taken them to the next level of

growth

NA