Category Head- FMCG Food

Consumer
Bengaluru
Marketing

About the Company

Our client is a leading FMCG Food Organization with a strong national and budding international presence

Roles and Responsibilites

  • Heading the P&L: Drive category revenue, margins, and profitability. Manage budget allocation and forecast accuracy to deliver annual growth targets.
  • 4Ps Strategy: Lead product, pricing, packaging, and distribution plans. Ensure portfolio is insight led and competitively positioned.
  • ATL Leadership: Develop and execute TV, print, and OOH campaigns to build brand equity and salience at scale.
  • BTL & Trade Marketing: Design shopper activations, on premise programs, and key account plans to drive visibility and conversion.
  • Digital & Social: Own integrated digital strategy across performance, content, and influencers to build engagement and demand.
  • Innovation: Identify white spaces, lead NPD and renovation, and manage end to end launch plans with R&D and supply.
  • Packaging: Champion packaging as a growth lever for differentiation, sustainability, and shelf impact.
  • Agency & Partner Management: Brief, manage, and evaluate creative, media, and digital agencies for output and ROI.
  • Cross Functional Collaboration: Partner with sales, supply chain, finance, and legal to align on priorities and execution.
  • Market & Consumer Insight: Use data and consumer research to guide decisions and track brand health and share.

Skills and qualifications

  • Education: Tier 1 MBA, 2016-2018 batch, with strong academic track record.
  • Experience: 8-10 years in FMCG marketing, managing full P&L and 4Ps for food/beverage brands.
  • Brand Building: Proven expertise in ATL, BTL, and Digital campaigns that drove equity and growth.
  • Commercial Acumen: Strong analytical, financial, and trade marketing skills to deliver profitable share gains.
  • Leadership: People manager with agency, cross-functional, and stakeholder influencing experience.

What's On Offer

  • Chance to build exciting new age categories
  • Work on global category launches and development
  • Market Leading Pay
  • Report directly to C-Suite Leadership

Lagrange Point For Job Seekers

Access to exclusive job opportunities
Work with specialized consultants who are well equipped to understand your profile, unique strengths and career goals
From interview preparation to offer negotiation, we're with you at every step
We build relationships that go beyond a placement

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Join us to discover opportunities that match your skills, aspirations, and career goals.

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Why someone should join us?

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What our Candidates say

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"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

The Lagrange
Points Advantage

We connect you with key opportunities that align with your skills and career goals, fostering partnerships that enhance collaboration and drive success.

Custom Search Plan &
Data-Driven Hiring

Customized searches for client culture and growth, using analytics to identify top talent.

Fast Turnaround

We demonstrate speed in delivering high-quality candidates without compromising quality.

Candidate Experience

Process designed to ensure a seamless experience for candidates, enhancing your brand reputation.

Network Access &
Global Reach

A vast network of founders and executives, providing global access to top talent.