Influencer Marketing Lead

Consumer
Gurgaon
Marketing

About the Company

Our client is a rapidly scaling consumer-focused organization with a strong digital presence and an ambitious growth trajectory. The company combines innovation, data-driven decision making, and customer-centricity to build a sustainable business across multiple commerce channels, offering leaders the opportunity to create meaningful business impact.

Roles and Responsibilites

  1. Influencer Strategy: Develop and execute the overall influencer marketing strategy across relevant social and creator platforms.
  2. Creator Partnerships: Identify, onboard, negotiate, and manage a diverse portfolio of creators and influencer partners.
  3. Campaign Management: Plan and execute high-volume influencer campaigns aligned with brand and business objectives.
  4. Team Management: Lead, mentor, and develop the influencer marketing team while establishing clear processes and performance benchmarks.
  5. Performance & Analytics: Track and optimize key metrics such as views, engagement, CTR, CPV, content performance, and creator ROI.
  6. Content & Brand Alignment: Ensure influencer content is engaging, effective, authentic, and aligned with overall brand communication.
  7. Paid Media Integration: Partner with growth and performance marketing teams to identify and scale high-performing creator content.
  8. Process & Scalability: Build efficient systems, dashboards, and reporting mechanisms to manage creator partnerships at scale.
  9. Market Intelligence: Stay updated on emerging creator trends, platform developments, competitor activity, and evolving influencer marketing practices.
  10. Stakeholder Management: Work closely with Brand, Creative, Growth, and Marketing teams to drive campaign effectiveness and business impact.

Skills and qualifications

  1. Experience: 5–8+ years of experience in Influencer Marketing, Creator Partnerships, Brand Marketing, or a related function.
  2. Strong understanding of creator partnerships, influencer economics, campaign execution, and content performance.
  3. Understanding of paid media integration and ability to identify high-performing influencer content for amplification.

What's On Offer

Opportunity to lead the Influencer Marketing agenda for a high-growth consumer business.

High ownership role with direct influence on long-term business strategy.

Lagrange Point For Job Seekers

Access to exclusive job opportunities
Work with specialized consultants who are well equipped to understand your profile, unique strengths and career goals
From interview preparation to offer negotiation, we're with you at every step
We build relationships that go beyond a placement

Haven’t found your desired role?

Join us to discover opportunities that match your skills, aspirations, and career goals.

For Talent.
For Opportunity.
For Growth.

Why someone should join us?

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What our Candidates say

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"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

"Lagrange didn't just find me a job—they found me the right job. Their consultant understood exactly what I was looking for, even when I couldn't fully articulate it myself."

Ronak
CEO, Haifir

The Lagrange
Points Advantage

We connect you with key opportunities that align with your skills and career goals, fostering partnerships that enhance collaboration and drive success.

Custom Search Plan &
Data-Driven Hiring

Customized searches for client culture and growth, using analytics to identify top talent.

Fast Turnaround

We demonstrate speed in delivering high-quality candidates without compromising quality.

Candidate Experience

Process designed to ensure a seamless experience for candidates, enhancing your brand reputation.

Network Access &
Global Reach

A vast network of founders and executives, providing global access to top talent.