For Talent/Open roles
Brand Lead
Consumer
Mumbai
Marketing
About the Company
Our client is a fast-growing consumer-focused organization with a strong emphasis on innovation, customer experience, and market expansion. The company operates in a dynamic category and offers a high-ownership environment for professionals looking to create meaningful brand impact at scale.
Roles and Responsibilities
- – Lead brand planning, communication strategy, and initiatives that strengthen consumer preference and market presence.
- – Drive marketing programs across digital, content, partnerships, and community-building platforms to improve brand visibility.
- – Conceptualize and execute integrated campaigns across multiple consumer touchpoints, ensuring consistency and effectiveness.
- – Leverage consumer behavior, market trends, and performance data to identify opportunities and refine marketing strategies.
Skills and qualifications
- MBA from a reputed institute preferred with 8–12 years of experience in brand marketing or consumer marketing roles.
- Strong exposure to digital marketing, content strategy, brand communication, and consumer engagement programs.
- Experience in consumer-facing industries such as FMCG, food, lifestyle, retail, or digitally native brands preferred.
What's On Offer
- Opportunity to lead brand-building initiatives in a high-growth consumer business.
- Significant ownership and visibility with senior leadership.
