National Trade Marketing Head- FMCG

About the Company

Our client is a renowned market-leading brand in the FMCG food space.

Roles and Responsibilities

• Lead trade marketing strategy with strong general trade focus
• Drive portfolio visibility and impactful in‑store execution
• Build and manage promotional calendars tailored to general trade
• Strengthen distributor and retailer partnerships for sustainable growth
• Optimize trade investments with disciplined ROI tracking
• Develop go‑to‑market plans for new launches in general trade
• Enhance shopper engagement through localized activations
• Monitor category performance and deliver profitable expansion
• Align trade initiatives with sales objectives and brand goals
• Provide insights from general trade channels to guide strategy
• Collaborate with sales and supply chain for seamless execution
• Ensure long‑term portfolio health through consistent general trade excellence

Skills and qualifications

• 10-12 years of experience leading trade marketing for leading FMCGs
• MBA from tier 1/2 institutes will be given a preference
• Experience in digital ramp up and analytical skills are good to haves
• Current/Preferred location to be Gurugram

What's On Offer

• Market leading compensation
• Excellent work culture