Strategic BD & Incubation Lead

About the Company

Our client is a leading digital media and technology platform driving innovation and growth across global markets. They partner with top brands and publishers to build scalable monetization solutions and next-generation advertising products. The organization fosters a culture of curiosity, ownership, and impact — empowering individuals to shape the future of media and technology.

Roles and Responsibilities

• Launch New Publisher & Format Partnerships
• Own go-to-market for new supply deals (e.g. Snapchat or Leading Content IP)
• Develop packaging, pitch materials, and monetization plans with internal
• stakeholders
• Drive the first 1–2 live campaigns, and shape the playbook for scale
• Pilot Emerging Growth Opportunities
• Support strategic BD for high-value partnerships (e.g. OEMs, Creator networks)
• Lead opportunity sizing, commercial model design, and MVP pilots (e.g. QR ads,
• rewarded formats, SDK integrations)
• Build frameworks to test and validate new formats that shift Tyroo toward IP-led
• monetization
• Strategic Market & Capability Development
• Identify and manage regional consultants or advisory partners (SEA, Korea, China)
• Lead special projects to map white-space opportunities and build entry strategies
• Bridge strategy and execution for new markets, partners, or verticals
• CEO Leverage & Strategic Narrative
• Prepare strategic memos, board materials, and incubation status trackers
• Lead internal coordination across product, GTM, and ops for incubation bets
• Translate market signals into sharp recommendations for prioritization

Skills and qualifications

• 5–10 years of experience in business development, strategy, or incubation roles within digital media, advertising, or technology sectors.
• Strong analytical, problem-solving, and commercial modeling abilities.
• Proven experience in taking new ideas from concept to execution and scaling business initiatives.
• Excellent communication and stakeholder management skills, with exposure to CXO-level interactions.
• Entrepreneurial mindset with the ability to thrive in fast-paced, high-impact environments

What's On Offer

• A high-visibility role working directly with the leadership team.
• Opportunity to build and scale new business verticals in the global digital ecosystem.
• Dynamic, innovation-driven culture with rapid learning and growth opportunities.
• Competitive compensation with performance-linked rewards.
• Flexibility to work across geographies with a global team.